10 months ago

Paid Social Media Manager (m/w/d)


FUNKE is seeking a Paid Social Media Manager to join their team in Berlin, Essen, Erfurt, or Hamburg. The role involves managing performance marketing on paid social channels, developing and implementing campaign strategies, tracking and analyzing campaign performance, and collaborating with graphic agencies. The ideal candidate has experience in paid social advertising, strong analytical skills, and a proactive and structured approach to work.
FUNKE logo
Publisher: FUNKE
Location: Berlin (DE), Essen (DE), Erfurt (DE), Hamburg (DE)
Published on: 12 Jul 2023

Role: Digital MarketingEducation: Bachelor's DegreeExperience: Mid LevelWork Arrangement: HybridEmployment: Full-time

Job parameters


Requirements

  • Bachelor's degree or commercial training, preferably in the media field
  • Experience in working with advertising managers and optimizing campaigns on social media platforms, particularly Facebook and Instagram
  • Strong analytical skills and data-driven mindset
  • Proactive and structured approach to work
  • Experience in agile working is a plus

Responsibilities

  • Manage performance marketing on paid social channels for print and digital newspapers
  • Develop and implement campaign strategies along the entire funnel
  • Track, analyze, and optimize campaign performance
  • Collaborate with graphic agencies to deliver high-quality creatives
  • Work with the team to develop a sales strategy for subscription acquisition and lead generation

Benefits

  • Opportunity to contribute to the digital transformation of the media group
  • Access to individual coaching, workshops, and online training through the FUNKE Academy
  • Hybrid work model for better work-life balance
  • Dynamic team, open feedback culture, and a collaborative work environment
  • Corporate benefits portal with attractive discounts and subscriptions
  • Fitness and health benefits, including partnerships with various fitness studios and personalized health consultations