Requirements

• Bachelor's degree in Marketing, eCommerce, Business Administration, Communication Science, or related field
• Several years of experience in Performance Marketing, Conversion Management, eCommerce, Business Intelligence, or a related area
• Knowledge of A/B testing, data analysis, and conversion rate optimization
• Project management experience with digital products or media

Responsibilities

• Develop and implement strategies to increase conversion and revenue for the Paid Content product
• Optimize offers to sustainably increase profitability
• Conduct and evaluate A/B tests for data-driven improvements
• Collaborate closely with teams from Editorial, Product Management, Data Analytics, and Performance Marketing
• Identify market trends and potentials in eCommerce and apply them to FUNKE's digital media
• Innovate approaches for monetizing journalistic content

Benefits

• Shape the digital transformation of the media group
• Access to individual coachings, workshops, and training through FUNKE Academy
• Contribution to a Germany ticket or leasing bike
• Hybrid work model for work-life balance
• Dynamic team, open feedback culture, and corporate benefits
• Fitness and health benefits through partnerships with various fitness studios